
Griffiths does believe however that Blu-ray can be huge over the next year, and that 2008 is just the start.
"It's going to be huge", he added. "We are heavily back-ordered at the moment."
Griffiths cited cheaper prices for players and titles, as well as the format's victory over HD DVD as reasons why the format will be a winner, if only for a short period of time.
"In 2012 we will be in a true HD world. Everything from your television to your camcorder will be offering you pictures in high-definition, and we plan to offer you that HD world from all angles."