
J. B. Perrette, the president of digital distribution for NBC Universal stated that their plan is to create "filtering technology that allows for playback of legitimately purchased content versus non-legitimately purchased content."
A spokesman for Microsoft, declined to discuss details of this effort other than to say that the software company is exploring anti-piracy measures with NBC. He said Microsoft, which suffers from its own piracy problems, is sympathetic to Hollywood’s concerns.